Client: Kapow
Project: E-commerce Platform + Content Strategy
Role: Copywriter | Content Strategist | Thought Leadership Contributor

The Ask:
Help Kapow — a curated marketplace for corporate events — grow its online presence, drive conversions, and establish thought leadership in the event-tech space.

The Work:
Think Airbnb for experiences. I wrote sharp, conversion-focused copy for Kapow’s e-commerce platform — from product pages to venue descriptions — making unique, local events easy to browse and book across the country.

Beyond transactional content, I pitched and produced blog articles and thought leadership pieces that elevated the brand’s credibility with corporate planners, sales teams, and exec-level decision-makers.

Result:
A seamless blend of utility and inspiration — e-commerce content that sold, and editorial that positioned Kapow as a go-to resource for innovative event planning.