About Me

Hi, l’m Carly.
I’m a senior strategic marketer and department leader. I live in Chicago, IL with my husband, dog, and two cats. On nights and weekends, you can find me performing improv comedy around the city, painting, or watching trash TV.

Underneath the jokes and the color‑coded briefs, I care about levers: Who are we for, what do we want them to do, and how do we measure it? I’m at my best when connecting brand, creative, and growth. All things from positioning and messaging mix through funnel design and testing should have a strategy behind them. And, dashboards we actually watch and respond to.


Quick-fire facts:

  • Always interested in implementing AI even deeper into my daily life — and searching for the world’s best swim-up bar

  • Will sing “I Believe in a Thing Called Love” by The Darkness at karaoke

  • Lover of cheese and onions; Garlic has rarely done wrong by me

  • Believer in the Bannister Effect and the many-worlds interpretation of quantum mechanics

  • Unabashed Survivor and RuPaul’s Drag Race super-fan

  • Enthusiasm enthusiast: If you love it, I want to hear about it!

Are you into ASMR? Listen to me read my resume into a tiny microphone. WATCH HERE!

WORK


CURRENT

1905 New Media, a full service marketing and ad agency - Senior Marketing Strategist

Freelance - Strategic Branding & Marketing Consultant

PREVIOUS

PEAK6 Investments, LLC - Head of Marketing & Creative Director, Copy; Assoc Creative Director; Sr Copywriter

Spartan College of Aeronautics and Technology - Senior Copywriter

AZEK Building Products - Strategic Copywriter, Product & Digital

Band & Warmer - Copywriter & Social Media Manager

Kapow - Copywriter

The Revel Group & Limelight Catering - Event Producer


Say hello or send me a love letter via the contact form!